Wednesday, 28 July 2021

[LAUIL602] Final Reflection

Summary of 602 (338 words):

Looking back at my rationale, I have managed to fulfil my goals and more for this module and reflected regularly on everything I did. I am very proud of the work I have undertaken for 602 despite all of my challenges this year. I have built a strong and easily identifiable visual identity that can be implemented across a range of digital and printed assets, a strong portfolio of work across multiple platforms and mediums, a mock website that I will make live at the relevant time, research into two relevant Masters courses (Ms Fine Art and MA Art Therapy) and the various institutions that support them - identifying pros and cons for each, have talked to and networked with relevant professionals and practitioners, and attended many useful webinars that will continue over the summer.

I have learned more about instagram, where I largely situate myself at this time, how to work with the algorithm, the various features and functionality with accessibility, and unpicked my analytics to help my content perform better. I have identified where improvements can be made - to start implementing video content -to reach a wider audience and, in turn, more clients and customers. The Freelancers Summer School has provided me with a wealth of knowledge to all facets of freelancing for the future.

What could I have done better? I feel like I could have talked with more professionals including art directors, curators and gallery workers as well as involved myself with competitions. I didn't set aside enough time to identify relevant people in this area and network with them as much as I could have and this will be something I do after I graduate, and into my Masters studies, as I would like to exhibit one day. I have identified the VAA (Visual Artists Association) as a potential place I can sign up to, through membership, where a lot of resources exist for artists and painters. They provide online spaces such as an art cafe which could unlock a lot of relevant people.

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